Stakeholders in the country’s travel and tourism industry have said that despite the sector’s potential to help the economy grow, it still contributes very negligible percentage to the Gross Domestic Product.
At the first agency forum organised by Touchdown Travels Limited in Lagos, the stakeholders stated that out of every 10 jobs generated, the industry should have at least one person but it had not been so.
A researcher and travel expert, Mr. Gbenga Onitilo, said the industry’s contribution to the GDP was still below that of other countries even within West Africa, at 1.7 per cent or $7.5bn annually.
He said, “We have less than two million people working in this sector, which is very poor, considering the population of Nigeria. In Rwanda, for instance, the industry contributes about 4.5 per cent to the GDP.
“This is an industry with a lot of potential but we have not maximised it. We are rather merely scratching the surface. This business is about creating and selling experience to a client. It is beyond selling of tickets and booking of flights.”
The Managing Director of Touchdown Travels Limited, Mr. Dayo Adeola, said that for the industry to grow, stakeholders must begin to see the business of travel and tourism as very important.
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