Nigerian e-commerce company, Yudala, has acquired Yes Mobile, a cosmopolitan retail outfit with a multiplicity of stores in Lagos.
Head of Media Relations at Yudala, Gideon Ayogu, confirmed the development, noting that Yudala has been eyeing Yes Mobile as well as a few other sterling start-ups in its strategy to become the undisputed leader in the e-commerce landscape.
“I can say it is the most creative partnership or acquisition I have experienced as it was target-driven with a lot of knowledge on display. Nigerians will certainly start experiencing the results of this acquisition within a few days. We have a lot on our sleeves as a solid and fastest growing e-commerce company in Africa. This is in addition to the over 25 physical stores we have launched in 18 months and the many job opportunities these have unlocked for Nigerians.
“With this takeover, Nigerians now have additional ease and convenience of shopping a variety of products including choice wines and spirits, fashion items, kitchen appliances, electronics and much more from more physical locations, while still enjoying the revolutionary Yudala advantage. These include the freedom to shop online and enjoy free delivery nationwide; ordering online and self-fulfilling your order by picking up from the nearest store or you can just walk into any of our stores nationwide to see and experience the products before buying. As you know, no other e-commerce company offers these in Nigeria.”
Yudala will add the Yes Mobile chain of store locations and other resources to its retail platform.
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